About The Brand
About The Brand
Our Mission

“We bring our Malaysian home to the modern world.”

Our VIsion

“To be the global brand leader in Malaysia Gourmet Paste.”

Our brand value
  • Quality – Product, Speed & Operations, Packaging, Staff, Malaysian authenticity
  • Consistency – Across all communications – emails, price list, messages
  • Convenience – Service and internal resources
  • Ownership and to meet the needs of the modern world – Staff to make decisions, Suppliers have full ownership, Understanding customers’ needs and wants
  • Integrity – Honesty, Not blaming others, Be accountable